User Payment

Two Payments, Two Different Motivation

When a user pays amount X, they are actually doing two separate things:

1. Content Value Layer: Is this content worth paying for?

This is the consumption motivation:

I recognize the value of this content and I’m willing to pay for it.

• 20% of the payment goes to the creator as support — this is a direct value exchange.

The corresponding experience includes:

• The platform is fundamentally paid-content-first, not free content funded by ads.

• Clicking “Like” means the user is willing to pay to support this content.

• Clicking “Dislike” reduces similar content in the feed, allowing the information stream to quickly converge toward the user’s preferences.

2. Prediction Market Layer: Will this content become popular?

This is a mix of gratitude + incentive + game motivation:

I think this content is great, and I want to thank the people who helped spread it to me.

I can help push this piece to spread further and help make the prediction come true.

Since it’s so good, more people will read it and tip it later. If I act now, I have a chance to share in juniors’ tips.

• This part corresponds to the 80% that flows into the Senior Reward Pool.

• It does not change the intrinsic value of the content, but instead builds a lightweight prediction market around:

“Who can spread better, see more clearly, and dare to act earlier?”